

So, isolate the milestones before your company's founding, and use them to give readers some backstory on your current venture. Even if you're running a start-up, you might not have a long history of changes and growth (yet), but it's a nice touch to talk about how you got to where you are on the About page. Outline your company story.Įvery business has a story to tell. What is your business here to do? Why should your website visitors care? This information will give the reader something to remember about your company long after they leave your website. Your About page can and will be more comprehensive than a single mission statement, but to draw people in, you need to succinctly state your goal in the industry upfront. The good news is, there are some tried-and-true steps to get you started. It's tough to establish one all-encompassing template for your About page - there are so many ways you can go about telling your company story. So, let's create an About page one step by step. Since About pages are creative and personal to you and your company, there are several ways to construct one, however, the process is generally the same. You can include personal interests, stories, and photos that convey the unique story of your business. It should give the visitor a glimpse into what working with you and your business might be like. What makes a good About Us or About Me page?Ī remarkable About page is genuine, approachable, and distinguished.
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The Best About Me Page Templates and Examplesįeatured Resource: Our 29 Favorite 'About Us' Pagesĭownload the guide to review what we love about these amazing 'About Us' page examples, plus a few tips about how to make one of your own.The Best About Us Page Templates and Examples.Use these links to jump ahead to each section:

And all of these elements are typically found on the About page of your website.īy the end of this post, you'll have the latest best practices on crafting a stellar About Me and About Us page on your website that shares where you've been and where you're headed. There are few pieces of content on your website that are more compelling than your mission, vision, values, and team.

The bells and whistles of the design process are tempting to focus on, but compelling content is what makes a website work for your business. Building a website is an exercise of willpower.
